Money making strategies for Instagram

Are you sick and tired of traditional marketing strategies costing you more than they actually bring in? Have you thought about making use of Instagram as a way to advertise your business or brand and make some money?

Social media, but Instagram in particular, has become a massive part of everyone’s daily life. People spend a lot of their time scrolling through other users’ photos and videos, seeing how they live their lives. Instagram has managed to amass over a billion active monthly users making it one of the most popular social media platforms around.

With so many users, it also makes it an incredibly popular way for businesses and brands to now market themselves and try to create more brand awareness. One of the best parts about making use of Instagram is that it is completely free to use, so any money you make from advertising on here will go straight back to you, and there are growth services such as Growthoid that make getting Instagram followers easy, if you want to go the paid route. Making money on Instagram is possible for everyone, you just need to build a following. This can be done with a growth service, or you could try doing it yourself. If you try the latter, then here is everything you need to know.

Hashtag challenges

One of the ways to become successful on Instagram is by encouraging your audience to get involved with your account and engage with you. An easy way to do this is by creating hashtag challenges. Essentially a hashtag challenge is a challenge that you set out for your audience to do, and when they post the video, they should add your hashtags to their post.

One popular example that most people would remember is the Coca-Cola #shareacoke challenge. This is just one example, but they are incredibly popular and a great way to encourage your audience to engage.

Quality over quantity

When it comes to posting to Instagram and being successful from it, while having a consistent flow of content is really good and important, what is more important than that is the quality of your content. Instagram is a place where people post the absolute best and most extravagant parts of their lives and there is a standard that you need to keep up with.

If you are looking for success you need to improve the quality of your content by making sure that standards of your photos and videos are high. Make use of a good camera or at least a good camera phone to keep followers interested. Edit your content to look good, and make sure you are only using the best of your footage or photos when posting. You should also take time and effort when it comes to adding things like stickers or overlays to your content posted to stories or reels, and make sure it is the best it can be.

Influencers

If you are new to Instagram or Instagram marketing you might not know what influencers are. Instagram is a massive platform with billions of users, and some of these users have managed to accumulate audiences in the millions. These are who we refer to as influencers. Instagram influencers consider posting to Instagram their job, and the way that they make a living is by collaborating with various businesses and brands and promoting their products to their audience.

Making use of influencers is a fantastic way to reach a much larger audience that might not yet know about you. If you choose the right influencer, this audience will also fall part of your target market and be more inclined to want to follow you and be interested in your account and business.

Videos are king

Last but not least, you should be making use of all the video features that Instagram has to offer. Instagram started out as a platform where you could only post pictures, but they quickly discovered that people were more entertained by video and were more engaged by them. This is why Instagram has now introduced a multitude of features in which you can post videos from just your regular feed, to IGTV, to stories, to reels, and even live video.